I had drinks with a former colleague of mine last night who, unfortunately, is on the job hunt. Over the course of two hours, we sat talking about the types of companies that are popping up, the ingenuity (and sometimes, pure chance) of the people creating these companies, the opportunities he’s interested in, the companies he’s interested in, and what he’d love to be doing.
In listening to him talk about how he is going about finding opportunities for himself, it made me realize how many different approaches people take to navigate the job market. Maybe you are using one of these strategies. Maybe you aren’t using any of them at all. Perhaps you could use a fresh set of techniques to assist you in your search.
I’ll outline some of the most common…
Job Boards. Oh, the tried and true job boards. There’s something to be said about them. They’ve existed this long because the strategy works. There’s a demand and a certain means to find that supply. Easily searched, easily found. It is a win-win for both employer and job seeker.
Target Companies. Who wouldn’t want to work for a sexy “brand name” like Facebook, Google, or Pinterest? We all know those companies and many want to work for them to have the company name on their resume. In the same regard, however, there are smaller niche companies that tend to attract certain candidates. In the same way, those job seekers specifically target opportunities at those companies.
Corporate Recruiters. As a Corporate Recruiter, I say with certainty, that people search LinkedIn for “Corporate Recruiter” and connect with all of them with a note saying something in the likes of “I’m interested in working for your company. Please contact me so we can chat.”
Agency Recruiters. An agency recruiter is one that is contracted out to many companies to fill roles. They usually have a book full of listings they are trying to fill. While they are acting as these company’s recruiters, they are also building relationships with people like you. Learning about your likes, dislikes, career history, career progression, and dreams. I see them as match makers. If you are in a niche market, find a recruiter that specializes in your trade.
Networking. How often have you heard the phrase “It’s not what you know, it’s who you know”? There’s a lot of truth that rings behind this statement. Someone you meet today, could very well be tomorrow’s founder of the next-big-thing. Your dad’s old high school teammate and now fellow Board Member, is now the CEO of *insert big company name here*. And your ex-girlfriend? Well, she’s the lead recruiter for that position you so eagerly have your eye on.
LinkedIn. LinkedIn is a great way for job seekers to follow companies, find job postings, figure out the people who posted the job posting, and network with people who currently (or formerly) worked there. Using LinkedIn to network (see above) is also a great use of time for job seekers. One day, it’ll certainly come in handy.
Social Media. With the popularity of sites like Facebook and Twitter, finding an opportunity via this medium is becoming a new trend. There are millions of people and companies that have accounts on these networks and “social recruiting” is a growing trend in the recruiting world. Find, follow, and interact with those companies/individuals that interest you.
Now, you are probably sitting there thinking “Which technique works the best?” My honest answer: All of the above.